latidos
media
purpose. energy. action.
Latidos Media is a social impact consulting practice that specializes in purpose-driven strategy and culture change, with a sharp focus on equity.
We bring innovative ideas to life through smart, data-driven marketing, heartfelt storytelling, human-focused content, and breakthrough branding.
Hello
I’m Adria marquez
I am a social entrepreneur and multicultural marketing executive with 15 years of experience in the entertainment, government, and philanthropic sectors. I moved to the West Coast from Washington, D.C. at the brink of the pandemic, and dedicated my quarantine to launching multiple media startups, including my own consulting practice, Latidos Media.
My passion for social impact and culture change stems from my early work with nonprofits which later led me to serve under the Obama Administration. Before moving to Los Angeles, I crafted and scaled the Motion Picture Association’s digital presence, led their global rebranding, and was responsible for their DE&I and multicultural communications. Most recently, I worked to incubate and scale philanthropic initiatives to reduce homelessness and gun violence in our country.
My work and relationships span across entertainment, tech, philanthropy, non-profits, politics, and government. I have a proven track record of leading successful programs, building and developing effective teams, and advising high-level executives, government officials, and public figures.
My leadership is driven by the core belief that education, inclusive storytelling, and innovation have the power to drive positive change. I am passionate about mentoring and helping women of color grow into their most powerful selves and often seek to learn from mentors and successful executives who I admire. I am a human-first leader who thrives at the intersection of creativity, multicultural understanding, and the pursuit of a kinder and more equitable world.
founder + ceO
se habla español
se habla español
our Services
Whether you are looking for a seasoned executive to hit the ground running, or a team to support you, we are ready to find the right solution.
Multicultural Marketing & Communications
Brand and Content Strategy
DEI Strategy
Cross-sector Partnerships
Executive Visibility & PR Advisory
Capacity Building &
Organizational Strategy
also Available for:
public speaking
board opportunities
leadership coaching
CAFECITOS & GOOD FOOD
featured work
L.A. COLLAB
In 2019/2020, I supported the development and launch of L.A. Collab, an initiative of former Mayor Garcetti’s Entertainment Fund, to increase access and representation for the next generation of Latinx creators in the entertainment industry.
As project lead, I advised on the early development of its strategic plan, led branding and social media strategy, and supported with community outreach and partnerships. I recruited and managed a team of interns and helped plan the launch event and Sundance programming at The Latinx House.
she se puede
Amid a global pandemic, I partnered with a fierce team of 10 Latina leaders, including Eva Longoria and America Ferrera, to incubate She Se Puede, now famously known as Poderistas.
As Managing Director, I was contracted to recruit and manage the inaugural team and to launch the fastest-growing lifestyle community and media platform to inspire, affirm, and mobilize Latinas.
I managed a rapidly growing team of staff, contractors, vendors, and pro-bono advisors. I reported to all 10 co-founders, the executive board, and fiscal sponsor, overseeing budgets and operations and supporting fundraising efforts. Within only 4 months, we built an audience of over a quarter-million Latinas.
featured work
MINERVA/ASTRA
PUBLISHING
In 2023, I partnered with stand-up comedian and award-winning children’s book author, Jesus Trejo, on the dual-language release of his first two children’s books - El Barrilito Mágico de Papá and Las Magnificas Plantitas Bailadoras de Mamá (coming soon in 2024).
Contracted by Minerva/Astra Publishing, I led the translation of both books, provided cultural consulting services, and supported marketing and PR efforts of both releases.
Since its publication, Barrilito has received two Pura Belpré honors and was recognized in the Best Spanish Language Picture Book List 2024 by Bank Street College of Education.
Latino Victory
ambassador rayes
Contracted by Latino Victory, I offered Executive Visibility and PR Strategy services to then President & CEO, Nathalie Rayes.
I advised on her social media strategy, and managed the engagement and growth of her platforms, providing analytics and reporting to inform the reach of her digital footprint. In collaboration with the Latino Victory team, I supported GOTV efforts, strategic planning, and their annual Latino Talks event in Washington, DC.
In 2023, upon her nomination by President Biden to become the future U.S. Ambassador to Croatia, I advised on her public relations and outreach strategy, in support of her pathway to be confirmed by the Senate.
featured work
clients & partners
leadership EXPERIENCE
1 PLANET RESEARCH FOUNDATION
VP, Marketing & Partnerships
Director, Homelessness Prevention
SHE SE PUEDE (PODERISTAS)
Managing Director
SUMA WEALTH
Head of Content
MOTION PICTURE ASSOCIATION
VP, Global Digital Communications
DEI Communications Lead
Director, Digital Advocacy & Communications
OBAMA ADMINISTRATION
Director, Digital Content - US. Dept. of Education
2021 - 2023
.
.
.
2020
.
.
.
.
2017 - 2019
.
.
.
.
2016 - 2017
.
.
-
Longview Foundation, Board of Trustees
Feel Good Action, Fundraising Committee
LA-Tech.org, Advisor
Obama Latinos Alumni Association, Elected Chair
SUMA Wealth, Senior Advisor
Ready to Launch, Mentor,
Latinx 44 (Obama Alumni) Scholarship, Mentor and Advisoroes here
-
TALKS ABOUT: Strategy, Leadership, Multicultural Marketing, Social Impact, Equity & Inclusion, Innovation, Relationship Building, Career Path, Wellness, Work Life Balance
National STEM Festival, Roundtable Speaker - “Innovating for Impact: Innovative Solutions and AI for Public Safety and Well-Being” 2024
Unserious Podcast, Featured Guest - "Lead, Laugh, Love with Adria Márquez"
San Diego Diplomacy Council, Binational Youth Summit Panelist- “The Importance of Global Education in Our Binational Region” 2024
The Archer School for Girls, Speaker - "Science-based approaches to homelessness and gun violence prevention, 2022
Hispanic Alliance for Career Enhancement (HACE) Speaker, “Marketing Your Business” 2021
The American Genius, Digital Summit Speaker, “How to find (and sell) what makes you unique” 2020
Inclusv Mentorship Program, Speaker: “Political Communications as a Woman of Color” 2019
White House Public Affairs Presidential Leadership Panelist, “Agency Rockstars” 2016
NACA’s Emerging Native Leader, Speaker “How to Plan Your Digital Strategy” 2016
Netroots Nation Speaker, “How to Build a Successful Bilingual Campaign” 2015
Chicago WIX forum Speaker, “How to Build Your Buzz: Growing Your Online Community” 2015
-
Telemundo 52 - Roots of Comedy Feature, Translation Work Mention
Unserious Podcast, Featured Guest - "Lead, Laugh, Love with Adria Márquez"
Bank Street College of Education - Best Spanish Language Picture Book List 2024
Shondaland.com - Five Women Shifting the Way We Think About Home, 2023
University of Notre Dame, Lab for Economic Opportunities - STEP Fund study feature
Deadline - MPA Promotion to Global VP 2019
let’s have a heart to heart.
Want to work together? Don ‘t skip a beat and drop us a line.
*Depending on capacity and other factors, we typically prioritize work through referrals. If you don’t have a referral, send us more information about your project and we will be in touch to assess if we are the right fit for you.
Our Work in Action
I take pride in working with good people. Our impact is measured by how much good we bring to the world as well as how much we enjoy the journey.